THE NEW YORK KNICKS AND CABLEVISION'S POWER TO LEARN CONGRATULATE PS 200 ELEMENTARY FOR
"MOST SPIRITED" VIRTUAL READING ZONE
Event Will Honor Ms. Anthoula Drossos And Her Fourth Grade Class For Outstanding Achievements and Enthusiastic Involvement In "Knicks Virtual Reading Zone" Initiative
Brooklyn, NY, June 9, 2005 - The New York Knicks and Cablevision's Power to Learn education initiative team up to celebrate PS 200 fourth graders for their reading achievements in the Knicks Virtual Reading Zone literacy program developed and sponsored by Cablevision's Power to Learn and the New York Knicks. During the event on Friday, June 10, at 10:00 a.m. Ms. Anthoula Drossos' "Most Spirited" fourth grade class will be rewarded for their enthusiastic and dedicated participation in the Knicks Virtual Reading Zone program and for being chosen as a "Most Spirited" virtual reading zone. Students will have an opportunity to visit the Knicks Groove Truck loaded with interactive games, giveaways, and much more.
"Knicks Virtual Reading Zones encourage more children to discover the wonders and excitement of books while fostering essential reading and comprehension skills," states Trent Anderson, Vice President of Education, Cablevision. "Reading can sometimes feel like a chore to kids. This program helps make reading fun. We are thrilled to have Ms. Drossos and her class' enthusiasm and joy of reading make this program a huge success."
Ms. Drossos and her students demonstrated their unique implementation of the Knicks Virtual Reading Zone initiative by creating Venn Diagrams comparing and contrasting themselves with Knicks players, creating posters celebrating reading, their participation in the program and the Knicks, and tracking the numbers of hours they read every night, which averaged 40 minutes per student.
"The Knicks Virtual Reading Zone has helped my students grow in their reading achievement by encouraging them to read more in school and at home, which has greatly enhanced their education," said Ms. Anthoula Drossos.
The Knicks Virtual Reading Zone initiative combines the power of technology, sports figures, and incentives to encourage reading and comprehension in schools throughout the New York metropolitan area. Through the use of innovative curriculum programs, interactive videos and the Internet, Knicks Virtual Reading Zones are designed to support literacy and help teachers inspire their students to read.
"Reading is essential to education, which is why we have partnered with Power to Learn and our other affiliates to promote literacy and make the Knicks' conventional reading initiatives available to all students throughout the Tri-state area through Knicks Virtual Reading Zones," said Anucha Browne Sanders, Knicks senior vice president, marketing and business operations. "We are proud of these partnerships and our work with Ms. Drossos and PS 215 to make a meaningful impact on their students' education through this program."
Additional components of the Knicks Virtual Reading Zone program available at www.powertolearn.com include:
- Postcard Club - Online destination where Knicks and Liberty players recommend books by grade level. Students select a book to read, and take a short online quiz when finished. Electronic, personalized postcards from the player who recommended the book are rewarded to students who complete and pass the online quiz.
- Knicks Video Books - Players and other popular figures such as Spike Lee read or introduce video books at www.powertolearn.com. NY, NJ, CT and NYC standards based lesson plans and subtitled versions are available for each book. Through the video books, players can virtually visit classrooms and inspire kids to read.
Power to Learn, Cablevision's nationally recognized education initiative, empowers K-12 learning in the tri-state area by making technology in the classroom useful and by facilitating the home-school connection. More than 2,000 schools and libraries throughout Cablevision's New York metropolitan service area receive high-speed Internet access and more than 85 percent of schools in Cablevision's service area receive free cable television service as a result of this initiative. In addition, teachers, students and parents benefit from innovative educational content and tools available on www.powertolearn.com, a broadband Web resource dedicated to facilitating K-12 learning and the home-school connection.
The NBA's New York Knickerbockers basketball team, completing its 59th year of operation, is part of Madison Square Garden, L.P. Cablevision Systems Corporation owns Madison Square Garden, L.P., which includes MSG Network; FSN New York; the New York Knicks (NBA); the New York Rangers (NHL); the New York Liberty (WNBA); Radio City Entertainment; the Hartford Wolf Pack (American Hockey League), and the Madison Square Garden arena complex, located in the heart of the New York metropolitan area.
About Cablevision
Cablevision Systems Corporation is one of the nation's leading entertainment and telecommunications companies. Its cable television operations serve 3 million households in the New York metropolitan area. The company's advanced telecommunications offerings include its iO: Interactive Optimum digital television, Optimum Online high-speed Internet, Optimum Voice digital voice-over-cable, and its Lightpath integrated business communications services. Cablevision's Rainbow Media Holdings LLC operates several successful programming businesses, including AMC, IFC, WE and other national and regional networks. In addition to its telecommunications and programming businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York's famed Radio City Music Hall, and owns and operates Clearview Cinemas. Additional information about Cablevision Systems Corporation is available on the Web at www.cablevision.com.
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