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New York State Standards for Lesson Activity 14: Language of Advertising
Social Studies
Standard 5:
Students will use a variety of intellectual skills to demonstrate their understanding of the necessity for establishing governments, the United States Constitution, the American governmental system, the governmental systems of other nations and international politics past and present.
The study of civics and citizenship requires the ability to probe ideas and assumptions, ask and answer analytical questions, take a skeptical attitude toward questionable arguments. Evaluate evidence, formulate rational conclusions, and develop and refine participatory skills.
Performance Indicators:
Students will be able to:
- Understand that social and political systems are based on people's beliefs.
- Show a willingness to consider other points of view before during conclusions or making judgments.
Mathematics, Science and Technology
Standard 2:
Students will access, generate, process and transfer information using appropriate technologies.
Performance Indicators:
Students will be able to:
- Access needed information from printed media, electronic databases and community resources.
- Access, select, collate, and analyze information obtained from a wide range of sources such as research databases, foundations, organizations, national libraries and electronic communication networks including the Internet.
English Language Arts
Standard 1:
Students will read, write, listen and speak for information and understanding.
Performance Indicators:
Students will be able to:
- Interpret and analyze complex informational texts and presentations.
- Use Standard English skillfully effectively applying established rules and conventions for presenting information.
- Present a controlling idea that conveys an individual perspective and insight into the topic.
- Make distinctions about the relative value and significance of specific data facts and ideas.
- Organize information according to an identifiable structure such as compare contrast or general to specific topics.
Standard 3:
Students will read write, listen and speak for critical analysis and evaluation.
Performance Indicators:
Students will be able to:
- Analyze, interpret and evaluate ideas information organization and language of a wide range of general and technical texts and presentations across subject areas.
- Present orally and in writing well-developed analysis of issues ideas and texts.
- Make effective use of details, evidence and arguments and presentational strategies.
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